April 19, 2013 – The Times-Picayune / Nola.com
Be Well Nutrition, maker of healthy lifestyle beverage ICONIC, won the $50,000 top prize with a strong pitch at the 13th annual Tulane Business Competition. The prize will help finance another production run so the company can expand from their current 25 stores. NOBIC client TRUE-See Systems also pitched their novel telemedicine photography calibration technology during the competition.
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